Thrive: The Vegan Nutrition Guide to Optimal Performance

The first and only comprehensive nutrition book written for the vegan athlete. Thrive is a long-term eating plan that will help you develop a lean body, sharp mind, and everlasting energy, whether you’re a professional athlete or simply looking to boost your physical and mental health. One of the few professional athletes on an entirely plant-based diet, Brendan researched and developed this easy-to-follow program to enhance his performance as an elite endurance athlete. Brendan clearly describes why it’s easier for the body to utilize nutrient-rich foods in their natural state than refined, processed foods and how to choose nutritionally efficient, stress-busting whole foods to maximize energy and health. And because plant-based foods are more environmentally friendly to produce, you’ll also help the planet while improving your personal health.

Thrive features:

• Natural ways to improve sleep quality and boost energy
• Strategies to reduce stress and therefore its symptoms (excess body fat, sugar cravings)
• Ways to become and stay strong and lean indefinitely
• Best pre-event meals to fuel performance
• Best post-workout recipes to reduce inflammation and speed cellular regeneration
• Travel tips – how to maintain a healthy diet while on the road
• Environmental sustainability – how Thrive can help you reduce your carbon foot print
• Complete with 100 plant-based recipes and a 12-week meal plan
• Sport-specific recipes for whole food, performance enhancing:
  • energy bars
  • sport drinks
  • energy gels
  • recovery smoothies
  
  
  Brendan is recognized as one of the world's foremost authorities on plant-based nutrition for athletes.
  
  Praise
  
  “Quite possibly the most life-changing book you’ll ever read. For maximizing fitness and vitality, Thrive has no equal.” — ERIK MARCUS, author of Meat Market: Animals, Ethics, and Money
  
  “Thrive is an authoritative guide to outstanding performance, not just in top-level athletics, but in day-to-day life. Written by one of the world’s leading authorities on nutrition for professional athletes, it brings sports enthusiasts to their peak and helps everyone—athlete or not—to recover from stress and feel their best. This book sets aside the myths that have held many people back, and provides a state-of-the-art program for top health.” — NEAL D. BARNARD, M.D. President, Physician’s Committee for Responsible Medicine
  
  “Brendan Brazier tells a very important story, one that is vital for the thousands, even millions, of individuals who train for athletics only to unnecessarily harm their body and therefore performance through poor nutrition. Thrive is a must read.” — T. COLIN CAMPBELL, Ph.D, author of the bestselling The China Study
  
  “There is only one way to be happy in later life and that is to avoid the degenerative illnesses that inevitably come from eating a standard diet. Brendan Brazier’s Thrive will increase the micronutrient density of your eating style and enable you to live longer, live healthier and thrive.” — JOEL FUHRMAN M.D. Bestselling author of Eat To Live and Eat For Health
  
  “Thrive is an inspiring read not just for athletes but for anyone looking for more energy, vibrancy and just to feel and even look better. Brendan legitimizes this way of living with easy to understand research, common sense and most importantly through his own trial and error. This is a great book!” — SARMA MELNGAILIS, Pure Food and Wine executive chef and co-founder, president and founder of One Lucky Duck, and co-author of Raw Food Real World
  
  
  
  * These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease.